2010 World Cup - France Matchwear
Highlighting the past and celebrating the future.
Inspired by France’s proud football history, the design honors France’s greatest football glories. On the front, 11 lines signify the famous French team spirit of the 11 players. The stronger blue will inspire the next generation. However, the heroes of the past have not been forgotten. The Home kit incorporates modern interpretations of features from the victorious kits of 1984 and 1998 when 11 stood as one. As the country of France is called the “Hexagon,” a hexagon gradient has been incorporated as a fade.
The inside neck print celebrates the lasting partnership with adidas and doubles as a cooling mechanism next to skin. On the back, piping in the colors of the French flag have been integrated along the seams. And adidas’ Techfit compression technology highlights the jersey as being the first ever compression as first and last layer system of wear.